run of the mill

Scope of Work: Web
Vibe: Retro, Boho, eclectic
Industry: Travel

Dawn the host of Run Of The Mill came to me ready for a full digital glow-up. With their new site renovation—a dreamy retro 70s caravan nestled in the Welsh countryside—they needed a website that reflected their one-of-a-kind vibe and growing audience of modern-day wanderers. Think: hot tubs, saunas and that slow-living, off-grid kind of magic. We transformed their existing WordPress site into a bold, personality-filled experience that felt as quirky and cool as the stay itself. The new website not only captures the escapism and aesthetic of the site but also streamlines bookings with a custom system, offers guests a guide to the local area and highlights all the lush, thoughtful amenities that make Run of the Mill a total hidden gem for adventurous souls.

Design Goal

capture the retro charm and off-grid escapism of Glamping while making it easy for modern travellers to explore, connect and book with ease.

Design Notes

a nostalgic 70s vibes with a modern twist—think warm earthy tones, playful typefaces and vintage-inspired textures. It features dreamy photography, layered illustrations and bold headings to reflect the site’s unique personality. Designed to feel immersive, inviting, and effortlessly user-friendly.

Branding by Naomi Bond
KIND WORDS

“wow, just wow. you clearly know exactly what I like!”

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Dawn & Co

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Adamson Jones